FEATURED MEMBER: Sea Bags
A few years ago, Sea Bags was actively pursuing export opportunities around the globe. With a limited supply of raw material and higher costs of international sales cutting into profit margins, President Beth Shissler realized that the company needed to rethink their strategy for making Sea Bags a global brand. Shissler is currently shifting the company’s international sales approach to establishing distribution channels in specific target markets and licensing major partners such as J.Crew and Tommy Bahama to sell their products outside the US.
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Gov. Paul LePage and a contingent of Maine business leaders will depart on Sunday for a five-day trade mission to Mexico and Colombia. The group, which includes representatives from eight Maine organizations, will arrive in Mexico City on Sunday and spend several days there before traveling to Bogota, the capital of Colombia.